Sentiment Analysis and Recommendation System for Beauty Products


Sentiment Analysis and Recommendation System for Beauty Products

An innovative project enhancing customer satisfaction and engagement through AI, Sentiment Analysis, and Personalized Product Recommendations.

Sentiment Analysis for Customer Insights

This project uses AI-driven sentiment analysis to capture customer feedback from Instagram, product reviews, and support channels. The system detects customer sentiment trends to guide product improvements and boost engagement.

  • Track Instagram Comments & Mentions
  • Analyze Product Reviews & Feedback

Personalized Product Recommendation System

Created a product recommendation engine that tailors beauty product suggestions to each user’s profile, purchase history, and feedback sentiment. This personalization enhances product relevance and satisfaction.

  • Recommendations Based on Profile & Purchase History
  • Suggestions Based on Feedback Sentiment
  • Grouping by Similar Customer Patterns

AI-Enhanced Customer Support System

To streamline support, I implemented AI for automated responses to FAQs, real-time sentiment detection for critical cases, and escalation for quick resolutions, all aimed at delivering excellent customer satisfaction.

  • Automated FAQ Responses
  • Real-Time Escalation for Critical Issues

Dynamic Trend & Market Analysis

Using data from social channels and customer demographics, this system identifies emerging trends and helps the brand adjust marketing strategies in real-time to stay ahead in the beauty market.

  • Identify Emerging Product Needs
  • Adapt Marketing Strategies in Real-Time

Customer Segmentation for Targeted Marketing

Segmenting customers by preferences, behavior, and engagement, this AI tool enables precise targeting for marketing and identifies brand advocates for influencer partnerships, driving conversion and loyalty.

  • Identify Influencers & Brand Advocates
  • Tailor Promotions for High-Conversion Segments

Customer Satisfaction Score & Loyalty Programs

By using AI to track customer satisfaction in real-time, this project enables the brand to create loyalty programs that reward highly engaged customers, fostering long-term loyalty.

  • Real-Time Customer Satisfaction Tracking
  • Exclusive Loyalty Rewards & Perks